Pitch contribution to the Deutsche Post corporate design tender. The redesign was conceived to make tangible that Deutsche Post is a modern company whose expertise extends well beyond traditional mail – into digital services and a new era of communication. At the heart of the proposal is a dynamic, permanently shifting yellow design element that embodies the brand's digital self-image: always in motion, always connected.

Post Modern

Pitch contribution to the Deutsche Post corporate design tender. The redesign was conceived to make tangible that Deutsche Post is a modern company whose expertise extends well beyond traditional mail – into digital services and a new era of communication. At the heart of the proposal is a dynamic, permanently shifting yellow design element that embodies the brand's digital self-image: always in motion, always connected.

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Creative Direction for Peter Schmidt Group 
Client: Deutsche Post
Team: Svenja Borchers, Jan Eumann, Sonja Jendrysik, Michael Mehler, Siri Poarangan